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MasarUX
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uxr-i02MasarUX ProIntermediate

Survey Research for UX

Design, field, and analyze rigorous UX surveys: choose surveys over other methods, build unbiased questionnaires with defensible scales, plan sampling and distribution, protect data quality, and interpret and report findings with sound statistical thinking.

20 hours (approximately)3 Levels · 30 Lessons
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By the end of this Course, you can plan and run a professional UX survey: choose the method, design an unbiased questionnaire with defensible scales, sample and distribute it responsibly, protect and clean response data, and interpret and report findings with sound statistical thinking and stated limitations.

01Choose surveys over other methods, define measurable constructs, and structure a questionnaire's flow
02Write neutral, unbiased questions and design defensible response and Likert scales
03Plan sampling, distribution channels, and respondent recruitment for a representative sample
04Detect low-quality responses, clean survey data, and handle missing data and non-response
05Apply sound statistical thinking, combine surveys with qualitative research, and report findings and limitations honestly
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Curriculum

3 Levels · 30 Lessons

Assessment

Each Lesson may include a Quiz

Each Level may include an Exam

Completion requirements

Complete the available Lessons

Pass all configured Quizzes and Exams

Locked activities open only after their prerequisites are met

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Course Skills7 Course Skills
Questionnaire Design
Response Scale Design
Statistical Thinking for UX
Survey Data Quality and Cleaning
Survey Reporting and Mixed Methods
Survey Sampling and Distribution
Unbiased Question Writing
Related Competency Domains
Research & Discovery
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Career Path relationship

Completed Course progress automatically counts toward the Career Path when this Course belongs to a Mission.

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What You'll Gain
  • Builds one practiced survey instrument and analysis skill set across 30 bilingual Lessons
  • Keeps every technique tied to a real UX research decision, not generic questionnaire tips
  • Separates confident interpretation from actual response-data evidence at every step
  • Uses scenario-based assessments to rehearse real researcher judgment calls
Who Is This Course For?
  • Aspiring UX Researchers building core survey design and analysis skills
  • UX practitioners who run or interpret surveys as part of their work
  • Research Operations partners supporting bilingual, accessible survey distribution
  • Product and design teams who want to interpret survey findings responsibly
Course Features
  • 3 progressive Levels and 30 substantive bilingual Lessons
  • 30 Lesson Quizzes with 10 scenario-based questions each
  • 3 Level Exams with 15 transfer questions each
  • One structurally validated Practice Task producing a survey instrument and a leading-question audit
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Course Completion Certificate

Awarded after the Course's configured completion requirements are met.